What to consider when creating your analytics dashboards

 In Blog Posts, Sisense, Smartz Analytics

With the massive amount of data, companies create and use every day, understanding its insights are becoming more important daily.  From the floor of a factory to the boardroom, data plays a crucial role in making the right decisions and identifying key business insights. Through Smartz Solutions, Azuka is a proud Sisense reseller and have successfully implemented data strategies within our entire organisation. Using dashboards have enabled us to drill down to the data we need to help us make effective business decisions for both our clients and our partners. dashboards  

Creating dashboards enable us to make sense of enormous data sets by removing irrelevant factors and rather focusing on specific information that’s necessary to make informed business decisions. Crafting dashboards that are both visually appealing and provide effective insights require users to effectively screen space, to focus on the right data, to prioritise real-time data, to remember simplicity is key and to choose the right visualisations. Here are a few tips from the Azuka and Sisense teams;  

Screen Spacing

When creating dashboards that contain multiple essential points of interest, it is important to focus on the dashboards screen spacing. Dashboards are most effective when they provide insight as quickly and seamlessly as possible. Specific industries have constant moving parts that users need to keep track of such as the manufacturing and production industries. These dashboards need to have the right information in the top placements to provide the easiest access to insights.

Focus on the right data

There are millions of data points created daily within a business, and it is essential to know that different data points are important for various tasks. It is, therefore, crucial to understanding the answers you are looking for before you create a visualisation. Dashboards are your birds-eye view of your business with an option to drill down further to identify specific insights. Reducing the clutter on your screen enables you to understand your data quickly.  


Prioritise real-time data

While the collection and storing of historical data are essential, prioritising it above real-time insights can put your company at a disadvantage. Making critical decisions in your business requires you to have data that is reliable and most recent. Your dashboard should have a strong focus on real-time data to keep yourself ahead of your problems. Incorporating design elements such as gauges into your dashboards will give you a quick overview of your operations and metrics and store historical data to review later. Working from a combination of performance metrics and historical data enables you to make quick, informed decisions that will benefit your company.

Simplicity is best

Dashboards are your modern day assistant; it gives you answers about your most frequently asked business questions. Creating dashboards that are over complicated with too much information or irrelevant information will make your aim of quick responses redundant. Your dashboards shouldn’t take more than five seconds of viewing to understand your data. 

It is therefore vital to have the right data and to remove the clutter. Make sure your dashboard is prioritising quality over quantity by removing elements you do not need in understanding your operations. You can create hierarchies to store the data that is important but not immediately relevant in presenting your operation-critical data.

The right visualisations

The central part of your dashboard is your visualisation however they can only be effective if they are contextually accurate. Use your dataset and create a visualisation that conveys the information best. Let your visualisation mould to your data and not the other way around. Using your data, you can create dashboards that enhance your data insights and communicate your idea clearly without sacrificing its value. dashboard

Choosing the right dashboard allows you to effectively organise your organisation and give you real-time, accurate insights into your operations. Using a dashboard that displays the right analytics and insight in a focused, easy-to-understand manner will allow you to make informed decisions based on your data in your business.

Sisense continues to disrupt the BI & analytics industry with recognition in awards such as being named a leader in the “Visionary” quadrant in Gartner’s 2018 Magic Quadrant for Business Intelligence, and remarkably achieving a 100 per cent rating of “excellent” from customers. Sisense was recognised by the Software and Information Industry Association (SIIA) as the Best Business Intelligence Tool and Platform and has been named to the Forbes Cloud 100 every year since the list was founded.

Azuka through Smartz Solutions is a proud Sisense reseller, and we offer companies the ability to harness the power of big data with Sisense fully. For more information or a complimentary POC, contact us today.


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  • Azuka Telecoms 332 Kent Avenue, Randburg Johannesburg, South Africa
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